Virtual Reality and your corner shop: marketing lessons from the Pokemon Go craze

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Pokemon Go is the latest technology sensation, with the Web awash with stories of record downloads and obsessive players.

It’s the first mainstream example of integrating the “real world” with a

A reminder: Social Media is not a “marketing tool”!

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There’s no let up: the “10 ways to get 20,000 Instagram followers” articles are replacing the same ones for Twitter, advocating similar techniques. A whole new batch of small business

Case Study: Twitter advertising for a small business

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Can you get clear results from Twitter advertising if you’re a small business? You certainly can, but that’s not to say you definitely will. We’ve been working with Twitter advertising

Why are Social Media Companies so awful on Twitter?

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OK, let’s lay it out: this one’s going to be a rant. Mostly. There hasn’t been a rant for quite a while, and that’s a lot of keeping it in.


When is a Twitter hack not a Twitter hack?

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Just a quick one today on the lessons to be learned from this week’s reports on Jeremy Corbyn’s “hacked” twitter account.

As ever, the media were quick to throw around terms