Why is our Social Media training different?
Rose McGrory is a specialist Social Media agency. That means that all our trainers spend the rest of their time developing and executing social media campaigns on behalf of our clients. They face the same challenges you will, every day, and are right up to date with the very latest trends and changes.
We take that “real world” savvy and use it in our training.
So, our social media training courses don’t just show you which buttons to press, or how to find your way around the site’s functions. You’ll learn that too, but it’s much more important to know how to make it work for your business. We aim to make you an in-house social media champion – so you’re clear about what you want out of LinkedIn, Facebook or whatever sites you decide to use, and know how to get it.
What can your Social Media training include?
More or less anything you want! We’re experienced users and trainers of all the established sites, and happy to mix and match topics so that everything we include is moving you forward.
Just some examples:
Example “beginner” level topics:
Overview of the Social Media landscape – what’s out there, and what’s relevant
What makes a Social Media presence successful
Which sites will work best for my objectives?
How to use one or more specific social media sites (for example, “How do I use Facebook to find new customers?”,”I need a crash course in making Twitter work for us”)
Getting set up on the best sites for you – we can work through this with you on the day, so you’re ready to go straight away
Developing a plan for finding and growing your audience
How to use free software to help you manage things efficiently
Example Intermediate and Advanced topics:
Advanced techniques for growing your audience
Targeting specific types of people on Social Media
Smart Advertising, including custom audiences and conversion monitoring
Running compliant and effective Competitions on Facebook
Setting and measuring appropriate performance indicators
Messaging and content planning
Once we’ve confirmed a training session length and date, we’ll send you an outline agenda which you’re welcome to play around with, or add specific questions from attendees.