Buying followers for social media: the Pros and Cons

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Buying followers for social media: the Pros and Cons, and what you need to know
Companies selling instant Follower or Liker boosts have been around almost since the dawn of social

Case Study: Twitter advertising for a small business

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Can you get clear results from Twitter advertising if you’re a small business? You certainly can, but that’s not to say you definitely will. We’ve been working with Twitter advertising

Is smart use of Facebook saving the Labour Party 90k per month?

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It’s not often that we’re grateful there’s a general election in the offing, but this week it’s provided an absolutely fantastic example of the power of Facebook, when it’s used

Employee Advocacy: the ultimate Social Media Strategy

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The problem of developing the right approach for a company to be effective on social media is one we’ve touched on several times – if you’ve not already read them,

Finding your voice: Can a company ever be social?

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We’ve written before about the fact that the cultural challenges of addressing social media are, for most larger companies, far greater than the technical issues. This was something which came