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Buying followers for social media: the Pros and Cons

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Buying followers for social media: the Pros and Cons, and what you need to know
Companies selling instant Follower or Liker boosts have been around almost since the dawn of social

Virtual Reality and your corner shop: marketing lessons from the Pokemon Go craze

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Pokemon Go is the latest technology sensation, with the Web awash with stories of record downloads and obsessive players.

It’s the first mainstream example of integrating the “real world” with a

A reminder: Social Media is not a “marketing tool”!

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There’s no let up: the “10 ways to get 20,000 Instagram followers” articles are replacing the same ones for Twitter, advocating similar techniques. A whole new batch of small business

Case Study: Twitter advertising for a small business

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Can you get clear results from Twitter advertising if you’re a small business? You certainly can, but that’s not to say you definitely will. We’ve been working with Twitter advertising

Why are Social Media Companies so awful on Twitter?

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OK, let’s lay it out: this one’s going to be a rant. Mostly. There hasn’t been a rant for quite a while, and that’s a lot of keeping it in.