The number one problem with social media

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As we work through a strategy and tactical project plan with our clients, there’s almost always a moment where things go a little quiet.

The attraction plan for building an audience

How not to use a QR code

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What’s a QR code again?

Just to recap: QR codes are those square, usually black-and-white, barcode-style graphics you sometimes see on marketing materials these days.

You install a QR code reader app

How your social media presence can shine in a PR crisis

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Last week’s massive network outage must’ve given mobile phone provider O2 a colossal headache. When something like that happens, it’s a perfect test of how well the company concerned has

How complicated is social media, really?

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Well….this complicated. (click to enlarge, you’ll need to!)

The slide, produced by Buddy Media, documents most of the sites and areas which would be involved in a really comprehensive social media

Promotions on Facebook – how not to get your page deleted and lose your fans!

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When Facebook Promotions go bad
Running promotions on Facebook is one of the key strategies many businesses use to attract new Likers to their pages, and to increase the amount of