We’ve long been huge fans of Perfect Curve, the fictitious PR and digital agency featuring in BBC2′s fantastic spoof Olympics documentary Twenty Twelve.
From the narcissistic hipster renderings of their logo on every wall of the office, to the jargon-crammed and often incomprehensible chatter of Perfect Curve supremo Siobhan, the writers have been absolutely on the nail in lampooning the scarier reaches of digital agency behaviour. We’ve not laughed so much since Nathan Barley, if anyone else caught that.
So when we discovered this online special of Siobhan discussing the Olympics’ digital strategy, it just had to go on to the blog. Enjoy!
Now, we’re off to think about incorporating regressive media into all our campaigns….